Market Benchmarking and Best Practices

In dynamic and competitive markets, organizations cannot rely solely on internal performance indicators to improve. Understanding how peers, competitors, and market leaders operate is essential for identifying performance gaps, setting realistic targets, and adopting proven practices responsibly.

Developed by Boost, this course focuses on market benchmarking as a strategic learning and improvement tool, not a copying exercise. Participants learn how to compare performance meaningfully, interpret benchmarks correctly, and adapt best practices in ways that fit their organizational context.

Boost’s Market Benchmarking and Best Practices – Intermediate course equips professionals to make informed improvement decisions based on market insight, evidence, and strategic judgment.

• Understand the purpose and types of market benchmarking
• Identify relevant benchmarks and comparison groups
• Analyze performance gaps using reliable benchmarking data
• Distinguish between best practices and context-specific practices
• Adapt best practices to organizational realities
• Use benchmarking to support continuous improvement initiatives