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The Innovators's DNA

DIGTR-452

Course Code

5 Days

Duration

4

Upcoming Dates

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Sector Name

Digital Transformation and Innovation

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15 Mar 2027 | 19 Mar 2027
Dubai, UAE
$4,250
Limited Seats
19 Apr 2027 | 23 Apr 2027
Dubai, UAE
$4,250
Upcoming
19 Jul 2027 | 23 Jul 2027
Barcelona, Spain
$4,950
Upcoming
17 Oct 2027 | 21 Oct 2027
Doha, Qatar
$4,250
Upcoming

Course Introduction

A recent IBM poll of fifteen hundred CEOs identified creativity as the number-one “leadership competency” of the future.


Apple’s slogan "Think Different” is inspiring but incomplete. That explains that innovators must act consistently differently to think differently. Through understanding, reinforcing, and modeling the innovator’s DNA, whereas the modern theory of competitive advantage considers innovations as one of the most important sources of competitive advantage.


This Interactive “The Innovator’s DNA” program is inspired by two of the best books that tackled this topic: The Myths of Creativity & The Innovator’s DNA. We will highlight the mistaken ideas that hold us back and explore how anyone can embrace a practical approach, grounded in reality, to finding the best new ideas, projects, processes, and programs to meet the increasing demands from businesses and citizens in a rapidly changing and technologically evolving environment.

Course Objectives

  • Discuss what makes innovators different
  • Criticize the myths of creativity
  • Find out the five discovery skills of innovators
  • Describe the innovation matrix
  • Appreciate your potential for thinking creatively and enabling innovation
  • Generate innovative solutions by discovering and testing creative ideas
  • Discuss the innovator’s DNA model for generating innovative & creative ideas
  • Create an environment that continually fosters creativity and innovation
  • Develop a persuasive case for implementing an innovation
  • Use the SCAMPER technique for generating ideas
  • Accelerate your innovation skills & foster more innovation to improve your work.
  • Lead through innovation & finding solutions to your daily problems.
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