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course | Digital Innovation Stategy and Management

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DIGTR-529 | Digital Innovation Stategy and Management

Course Sector : Digital Transformation and Innovation

Duration
Date from
Date to Course Venue Course fees Book a course
5 Days2025-12-142025-12-18El Doha$4,250 Book now

Course Introduction

Evolution in the digital world has been so rapid that organizations need to be flexible and adapt to the ever-changing environment in order to remain competitive in providing value to their customers. This training course is designed to provide participants with the strategic tools to become a technology-centric organization that integrates digital capabilities into its operating, customer, and business models to achieve sustainable growth. 

 

Course objective

  • Gain a comprehensive understanding of the frameworks to infuse technology advancements into the organization.
  • Explore successful business models that drive innovation.
  • Utilize data and artificial intelligence, and allow new ideas to emerge.
  • Obtain an in-depth understanding of the organization’s customers.
  • Enhance the ability to adapt to changing customer demands, make faster, more impactful data-driven decisions.
  • Contribute to the establishment of organizational culture that drives innovation through digital transformation.

Course Outline | Day 01

Module 1: Global Marco Trends: Strategic Risk Management Frameworks

 

Business Innovation Through Experimentation

 

  • Principles of Experimentation
  • Convergent Experimental Method
  • Divergent Experimental Method
  • Value Proposition Adaptation

 

Module 2: Digital Innovation Strategy and Foresight

 

  • Industry ecosystems from raw materials to end users
  • The Innovation Radar

Course Outline | Day 02

Module 3: Making Innovation Happen: Structure, Process, Culture, and Leadership

 

  • Quantifiable innovation models
  • Professor Wolcott’s “Four Models of Corporate Entrepreneurship”
  • Platform Business Models
  • Overview of Platforms
  • Platforms Types
  • Platform Business Model Map

Course Outline | Day 03

Overview of Customer Networks

 

  • Customer Network Paradigm
  • Marketing Funnel

 

 

Introduction to Digital Customer Behaviours

 

  • Access Strategy
  • Engage Strategy
  • Customise Strategy

 

 

Module 4: Find your Blind Spots

  • Management Practices and Orthodoxies that Stifle Innovation

Course Outline | Day 04

Module 5: Innovation Under Uncertainty

 

  • Decision-making barriers
  • Basics of Big Data at Work
  • New Unstructured Data Sources
  • Unstructured Data Tools
  • Templates of Value
  • Incomplete or unreliable data

Course Outline | Day 05

Module 6: Artificial Intelligence and New Analytical Methods

  • Artificial Intelligence (AI) in Business
  • Basics of Machine Learning (ML)
  • How to Apply AI and ML in Business
  • Practical analytical methods to drive revenue
Course Certificates
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BOOST’s Professional Attendance Certificate “BPAC”

BPAC is always given to the delegates after completing the training course,and depends on their attendance of the program at a rate of no less than 80%,besides their active participation and engagement during the program sessions.

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