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course | Google Analytics Tool

We turn your development needs and aspirations into powerful digital solutions that drive growth

IT-1113 | Google Analytics Tool

Course Sector : Information Technology

Duration
Date from
Date to Course Venue Course fees Book a course
5 Days2025-06-012025-06-05Riyadh$4,250 Book now
5 Days2025-08-042025-08-08Istanbul$4,950 Book now
5 Days2025-10-062025-10-10Abu Dhabi$4,250 Book now
5 Days2025-12-142025-12-18Muscat$4,250 Book now

Course Introduction

Web analytics is important to grow your business website, it will provide you with visitor data so you can identify what they are doing on your website. Google Analytics allows you to track and understand your customer’s behavior, user experience, online content, device functionality and more. It provides the information needed to help you shape the success strategy of your business, discovering things you probably never knew about visitors on your site.

 

The training course is designed to provide participants with the relevant knowledge about Google Analytics and its tools. This course will focus on topics such as Google Analytics Reports and Tools, Data, Paid Search, Organic Search, PPC, CPC, and SEO, Google Analytics Workings Exporting, Emailing, and Scheduling Reports and Dashboards. 


Course objective

  • Gain a comprehensive understanding of the basics of Google Analytics Reports and Tools.
  • Learn the different Traffic Sources.
  • Know how to set Goal Funnels and analyze the data.

Course Outline | Day 01

Google Analytics Reports and Tools

  • Data
  • Paid Search, Organic Search, PPC, CPC, and SEO
  • Page Tags
  • Pageviews
  • What can Web Analytics Achieve?

Course Outline | Day 02

Google Analytics Workings

  • Exporting, Emailing, and Scheduling Reports and Dashboards
  • Online and Offline Campaigns
  • Landing Pages
  • Visitors Flow
  • Converting Traffic
  • Content Reports
  • Metrics

Course Outline | Day 03

Traffic Sources

  • Goal Funnels
  • Ecommerce Reporting
  • Table Filters
  • Channels
  • Custom Reports

Course Outline | Day 04

Implementing and Configuring Google Analytics

  • Defining Goals
  • Sorting Problems with Traffic Sources
  • Using Tools to Export
  • Social Media Traffic

Course Outline | Day 05

Advanced Reporting

  • Internal Site Search
  • Advanced Customisation
Course Certificates
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BOOST’s Professional Attendance Certificate “BPAC”

BPAC is always given to the delegates after completing the training course,and depends on their attendance of the program at a rate of no less than 80%,besides their active participation and engagement during the program sessions.

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