course | Effective Communication: Writing, Design and Presentation Specialization

Effective Communication
 

• Introduction to effective communication.
• Communication levels and functions.
• Elements of the communication process
• Communication delivery aspects
• The 4 principles of interpersonal communication
• Verbal and Nonverbal Communication
• Proven tools and techniques to improve verbal and nonverbal communication

Active Listening
 

• Introduction to Active Listening.
• Active versus passive listening.
• How to improve active listening skills?
• Effective listening and paraphrasing techniques.
• Common listening issues.
• Assessing personal listening profiles.
   

Written Business Communication: 
 

• Differences between written and spoken communication and their implications
• General standards for using written business correspondence
• Written Communication Styles:
• Business letters
• Professional agendas and minutes
• Instructions and guidelines
• Proposals
• Reports
• Workshop

Virtual Communication
 

• Communication in the COVID-19 Era.
• Major Differences between communication in person and virtually.
• Virtual communication etiquette.
• Types of Virtual communication: 
• Write a professional business email.
• Messaging Apps.
• Video conferencing Apps.
• Prepare attractive presentations
• Virtual Communication Common Mistakes.

Communication Behavior and Conflict Management
 

• Assertive, passive, and aggressive behaviors.
• Verbal and non-verbal components of communication behaviors. 
• Conflict Management Strategies.
• Types of conflicts
• Sources of conflicts

Constructive Feedback and Criticism
 

• The value of feedback
• Positive versus negative feedback
• Giving constructive criticism

Organizing Your Thoughts and Gaining Confidence
 

• Identifying your personal USP (Unique Presentation Style)
• Clarifying purpose and choosing an appropriate structure and strategy
• Ice-breakers, warming up, and reading the audience
• Overcomes nervousness and looks and feels confident
• Adapting the right mental attitude to present powerfully
• Learning how to formulate and structure topics using mind mapping

Looking, Sounding, and Acting as a Professional Presenter
 

• How to become comfortable in front of the group and the camera
• The 7 essential areas of voice control
• The 3 essential ingredients of a professional, powerful presentation
• How to make a persuasive speech
   

Using Technology to Maximize Impact
 

• Design beautiful and compelling PowerPoint presentations
• Present complex data using graphs and visuals
• Create and add video clips to your PowerPoint presentations
• Working with different room layouts and handling microphones
• Different tools to add diversity and interest to engage an audience

The Techniques and Tools of a Master Presenter
 

• Communicating concepts quickly
• Using analogies and drawing on memorable images
• The art of storytelling and storyboarding
• Creating an interactive, question-friendly atmosphere
• Overcoming shyness or arrogance in speaking through emotional intelligence
• Preparing for questions and handling difficult or tricky questions
• Handling resistance, setbacks, and criticism
• Finding your authentic voice as a presenter
• Gaining confidence as a communicator and going off-script
• Increasing your authority and credibility as an expert in your field
• Making the audience feel good about themselves and you
• Engaging the right and left brains, the heads, and the hearts of your audience