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course | Client Management Strategies for Growth & Retention

Looking to excel in client strategies growth retention? Client Management Strategies for Growth & Retention in Dubai offers applied tools, case studies, and

SMCS-205 | Client Management Strategies for Growth & Retention

Course Sector : Sales, Marketing and Customer Service

Duration
Date from
Date to Course Venue Course fees Book a course
5 Days15/11/202619/11/2026Al Khobar$4,250 Book now
5 Days01/02/202705/02/2027Dubai$4,250 Book now
5 Days26/04/202730/04/2027Dubai$4,250 Book now
5 Days16/08/202720/08/2027Texas$5,950 Book now

Course Introduction

The purpose of this training is to emphasize the importance of putting the client first in all you do. Retaining clients is good business in an increasingly competitive market. It is believed that acquiring a new customer costs five times more than keeping an existing one. For customer retention and growth, you must have a client management strategy. Suppliers are expected to become trusted advisors to their customers.

This course demonstrates how putting the client first, rather than the services, can boost client retention. In a highly competitive and dynamic environment, it emphasizes the need for having highly engaged employees and using optimal marketing and business development methods.  


Course objective

  • Gain knowledge of client management and be able to discuss the causes for the client leaving.
  • Acquire knowledge about the client management strategies and their applications for customer retention.
  • Understand how to improve the growth of client satisfaction and loyalty.
  • Gain increased commitment to innovation and continual improvement 
  • Develop your critical thinking skills
  • Help the participants to have a better understanding of essential client management issues. 

Course audience

  • Sales Executives
  • Business Development Executives
  • Sales / Marketing Managers
  • Account Managers / Relationship Managers
  • Sales Directors 
  • Teachers / Trainers
  • Leaders
  • Students
  • Head of Department
  • Art Directors
  • HR professional
  • Career shifters
  • Business Owners / Entrepreneurs
  • Social Media Specialist
  • SEO Specialist
  • Customer Service Officers

Course Outline | 01 Day one

Importance of client management 
 

  • Customer is the focus
  • Core v/s extended customer service
  • Customer perceived value 

Course Outline | 02 Day Two

Customer perceived value 
 

  • Emphasis on customer Transaction
  • Transaction v/s relationship management 

Course Outline | 03 Day Three

Why do customers move away? 
 

  • Economics of customer retention 
  • Customer satisfaction and loyalty 

Course Outline | 04 Day Four

CRM Model
 

  • Customer lifecycle management 
  • Stages of CRM 
  • CRM components 

Course Outline | 05 Day Five

CRM Process
 

  • Basic CRM and Enhanced CRM 
  • CRM Capabilities
  • Action Planning and Continuous Improvement
Course Certificates
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BOOST’s Professional Attendance Certificate “BPAC”

BPAC is always given to the delegates after completing the training course,and depends on their attendance of the program at a rate of no less than 80%,besides their active participation and engagement during the program sessions.

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