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course | Certificate in sales and marketing analysis

Boost your profile through Certificate in sales and marketing analysis. Expert trainers, practical exercises, and recognized certification in GCC.

SMCS-400 | Certificate in sales and marketing analysis

Course Sector : Sales, Marketing and Customer Service

Duration
Date from
Date to Course Venue Course fees Book a course
5 Days11/10/202615/10/2026Riyadh$4,250 Book now
5 Days18/01/202722/01/2027Dubai$4,250 Book now
5 Days10/05/202714/05/2027Dubai$4,250 Book now
5 Days26/07/202730/07/2027Milan$4,950 Book now

Course Introduction

Sales analysis helps to determine the attractiveness of the market and to understand the evolving opportunities and threats as they relate to the strengths and weaknesses of the firm, whereas marketing analysis studies the attractiveness and the dynamics of a special market within a special industry. 
 

Marketing Analysis


This course will help the participants to  undertand in-depth  sales and marketing analysis which is very much important for developing sales strategies, building a business plan or for the search for new sales channels up to investment opportunities as well as sales and budget planning. 


Course objective

  • Understand in-depth sales and marketing analysis.
  • Gain knowledge of the consumer need for a product or service that the business is offering to the public
  • Learn how to avoid mistakes and overcome any possible problem about a company’s marketing and sales strategies 
  • Conduct the sales and marketing analysis. 

Course audience

  • Sales Executives
  • Business Development Executives
  • Sales / Marketing Managers
  • Account Managers / Relationship Managers
  • Sales Directors 
  • Teachers / Trainers
  • Leaders
  • Students
  • Head of Department
  • Art Directors
  • HR professional
  • Career shifters
  • Business Owners / Entrepreneurs
  • Social Media Specialist
  • SEO Specialist
  • Customer Service Officers

Course Outline | 01 Day one

Sales Analysis
 

  • What is sales analysis?
  • Types of sales analysis
  • Market Research 

Course Outline | 02 Day Two

Prescriptive Analysis
 

  • Diagnostic Analysis
  • Sales Effectiveness Analysis
  • Product Sales Analysis 

Course Outline | 03 Day Three

Sales pipeline analysis
 

  • Predictive Sales Analysis
  • Importance of sales analysis
  • How to Perform a Sales Analysis
  • Sales Report Analysis

Course Outline | 04 Day Four

Marketing analysis
 

  • What is market analysis
  • Different methods of market analysis 

Course Outline | 05 Day Five

Difference between Market analysis and market structure?
 

  • Content and structure of market analysis
  • How to conduct market analysis?
  • What is the need to do a market analysis? 
Course Certificates
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BOOST’s Professional Attendance Certificate “BPAC”

BPAC is always given to the delegates after completing the training course,and depends on their attendance of the program at a rate of no less than 80%,besides their active participation and engagement during the program sessions.

Request a Quote
There is no single best course. A strong combination is digital marketing + sales skills + CRM + analytics. For a beginner, courses from Google, HubSpot, or reputable professional institutes can provide a useful foundation.
Useful certifications include Google Analytics, Google Ads, HubSpot, Microsoft Power BI, and SQL/data analytics certifications. Choose based on the type of analysis you want to do, rather than collecting many certificates.
For broad marketing knowledge, CIM is a strong professional qualification. For digital marketing, DMI, Google, and HubSpot are useful options. The best choice depends on whether your goal is general marketing, digital marketing, analytics, or strategic marketing.
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